What's your New Year business resolution for 2024?
Q. What have stopping smoking, losing weight, getting fit, improving your sex-life…… and increasing business leads got in common?
A. They're the sorts of things more searched for in Google in January than in most other months of the year.
This time of year not only provides a trigger for bettering our bodies and our lives, but our businesses, too.
Some months back, I talked about ‘intent’ – meaning the reasons and motivations behind why someone searches for such-and-such a subject, and some of the things that marketers and business-owners can do to their websites to help their business gets found when googlers are googling.
This time round, we’re talking about intention...…
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